"How To Start Your Own Bakery"

From: Gina Martelli #1 Expert On Opening Bakery Businesses

View Gina's Video on the Advantages and Disadvantages of Owning Your Own Bakery

(Please note: My intended audience is anyone wanting to earn a reasonable living by working in their own bakery business. If you’re reading this looking for “business opportunities”, this site is not for you. This is not a “make money fast” site, but a site for people with the desire to start an independent retail or wholesale bakery.)

A bakery is a wonderful business. There's nothing like the smell of baked goods cooking in the oven. Then, there's the thrill of seeing your customers enjoying your baking. For anyone that loves to bake, has a passion for the kitchen and enjoys the art of food, owning a bakery will be right for you.

Fortunately, it's a great time to start a unique bakery to serve your community. Our country needs more “real” bakeries. People are growing tired of the same bakery franchises producing the same bland products in the same standardized settings all over the country. Customers are even more sick and tired of the impersonal grocery store bakeries with their poor quality goods.

Remember that "Baking is not only good for the body but also good for the soul."

But here's the problem.

People wanting to open their own bakeries have many barriers to overcome. First, there are many rules and regulations when opening a bakery. It can all be so confusing. Do you register with the federal, state or local government? What food labeling requirements must you follow? Who must approve your kitchen facilities and what are they looking for? If you are starting your bakery out of your home, does the health department inspect your home? And, if so, how do you get your home kitchen up to standard? It all seems so complicated and overwhelming.

Besides the legal and inspection issues, you may be wondering how do you get your first customers and other marketing concerns. You probably have many questions here... such as: How do you attract the "right" customers to your bakery and keep them returning? How do you get "buzz" and word-of-mouth advertising? How do you price your baked goods so that you can make a reasonable profit and also have your customers feel that they're getting a good value? Like the legal issues, thinking about marketing and pricing issues can seem overwhelming, too.

The next barrier is the "hyped-up" income claims that you see out there. I've seen articles and books on the Internet saying that you'll make a small fortune owning a bakery. While it's true that you can make a decent living from owning and running an independent bakery, it's unlikely that you'll become a millionaire from it. So, if you see websites and advertisements claiming that you'll get rich quick from owning a bakery.. Just don't believe it.

One more thing. There is just not much good information available on how to start a bakery. No one really tells you exactly how to open your own bakery. What's available is often some generalized book or e-book by publishers that sell start up guides for every type of business under the sun. It seems that their "start a bakery" books are just the same "start a small business" book with the phrase "small business" replaced with the word "bakery." Because bakeries have their own unique start up concerns, these generalized books will hurt you more than help you get your new bakery started.

Because of all of these barriers, so many people dreaming of owning a unique independent bakery just give up. They just don't start because it all seems so hard and they can't get any good information.

This doesn't have to happen to you. When you want your own bakery, you can start with confidence and without anything stopping you.

Let me tell you how.

My name is Gina Martelli. I wrote the Bakery Guidebook to help new people entering the bakery business get over these barriers. This is the #1 guidebook with step-by-step procedures for opening your own bakery. It tells you exactly how to turn your desire to open a bakery into reality. Because it tells you the whole story, this is the best product for discovering how to open your bakery, where to find start-up money and how to overcome any fears you may have about owning a business. After you have started your bakery using these step-by-step procedures, you will make a better life for yourself and your family.

Now let's get to specifics. When you get the Bakery Guidebook, I recommend that you first read it from beginning to end. You’ll then have a complete understanding of my bakery start up philosophy. Next, you start with the first step of my procedure. Then, you just go from step one to step two to step three and so on. And, before you know it, you’re opening your bakery and welcoming your first customer. This will be the best day of your life. This is the happy day when you’ll find out what it’s like sell your baked goods for a profit and be a self-sufficient business person.

My Guidebook takes you by the hand through the often confusing world of bakery startups. Each step is easy to follow and everything is in manageable chunks. With my Guidebook, you are never overwhelmed and you stay on track for a successful opening of your bakery.

Since I know you want this information in a hurry, the Bakery Guidebook comes to you as an e-book that you’ll download immediately after ordering. This means that you can start right away reading the manual and taking the first steps in your new bakery. The e-book comes in standard PDF format and uses the Adobe Reader which you probably already have on your computer. When you don’t have it, you can easily download the Reader free from www.adobe.com. I send an instruction e-mail after ordering that tells you how to download the Adobe Reader free if you don't already have it.

Turn Your Bakery Idea Into Reality

Read the Bakery Guidebook

Plan your business using the Guidebook's easy to follow instructions

Open your bakery following the Guidebook's procedures

Your life just changed! You now make an nice income from your passion for baking.

It does NOT -- require you to have prior business or culinary school experience.
It does NOT -- require you to know anything about the legal system.
It does NOT -- require you to be an "entrepreneur" or "go-getter" type of person ... you only need to be regular person with a love of baking, food and providing a quality product to others.

Get The Bakery Guidebook
And See Your Life Improve


Here's what I cover in the Bakery Guidebook

  • The best way to save money on your commercial bakery equipment.
  • The best way to come up with a catchy name and logo for your bakery that will make your customers want to buy from you.
  • How to test and adapt recipes to the tastes of your customers.
  • How to find the niche bakery items that can financially support your bakery.
  • How to hire and train employees for your new bakery.
  • 17 sources of financing you must consider when starting your bakery.
  • A complete explanation of how baked goods wholesaling works. You need to know this if you want to sell to restaurants, other bakeries, grocery stores, food specialty shops and so on.
  • A complete explanation of market testing and how this helps you find your signature baked goods.
  • Do you want to sell your own home-baked goods? I give you the scoop on the rules and the realities of using your home kitchen for your new bakery.
  • The 3 phases of opening a bakery and why each is essential to your success.
  • How to use your local Health Department to help you get your bakery started.
  • Why you need to establish a great relationship with ingredient suppliers even if you buy the majority of your ingredients from warehouse stores.
  • How to choose between opening a retail bakery, a wholesale bakery or a retail/wholesale combination.
  • Inside technique on how to decide which marketplace will make you the most profit.
  • How to decide on the legal structure for your new bakery that will be best to protect you in the future.
  • How to find a commercial kitchen that you can afford and that will allow you to expand your business.
  • A complete list of leased kitchen locations and how to find one that won't cost you an arm and a leg.
  • Why your website can become an extra salesperson for your bakery.
  • Location, location, location. Why this is so important especially when you have a retail bakery. I also show you exactly how to find the best location for your bakery concept.
  • How to start your bakery with low risk and little money down.
  • How to make a sales presentation to wholesale customers.
  • Where to find good packaging materials for your baked goods.
  • Why a leased bakery facility makes sense when your cash is limited.
  • How to hire a contractor to build out your retail bakery facility.
  • The advantages of leased kitchens and why you must consider them when first starting out.
  • How to create a production schedule for your bakery. Includes an example.
  • How to set up meetings with potential wholesale customers and what you need to do to make the sale.
  • My recommendations for baking and recipe books that you must have on hand.
  • How you can start your bakery as a part-time business and, then, expand it to a full-time operation.
  • Why you need a restaurant architect when setting up a retail bakery (and a large wholesale bakery, too.) How to find the best architect for you.
  • The types of insurance you'll need to protect yourself and meet the requirements of your state and local regulations.
  • A tutorial on leasing bakery facilities and other commercial property.
  • How to set your prices so that you make a profit without gouging your customers.
  • Of course, you must take a food safety course to run a bakery. I show you how to find a local course that will meet your Health Department's requirements.
  • How to set up a freestanding bakery.
  • How to upscale home recipes to commercial quantities.
  • Why packaging is important to the presentation and marketing of your baked goods.
  • How to create a bakery business plan. Why this is not necessary when you first start, but it becomes a necessity as you grow your business.
  • The inside scoop on nutrition and ingredient labeling.
  • How to set up your business including getting licenses, sales tax permits, bank accounts and so on.
  • How to adjust recipes to maximize profit.
  • And, much more!

Anyone can follow my bakery start-up system. We go through the exact steps to get your bakery off the ground. The Guidebook gets rid of all the obstacles that may be stopping you. This means you will start your bakery with confidence.


You can get the Bakery Guidebook today for only $67. This is about the same amount as you'd spend taking your family out to a national chain restaurant.

I have spent thousands of hours gathering this information and helping others get their businesses started. Fortunately, you don't have to go through all of this trouble. You can learn from my experience. Don't you think reaching your dream of owning a successful and profitable bakery is worth at least as much as a single meal out with your family?

Will Your Guidebook Work For Me?

Yes. It has been tested and has been proven to work. It will work for you. I guarantee it. (See my guarantee below.) It doesn't matter whether you're a well-rounded business person or whether you're a complete novice -- people like you have used my system to create successful bakeries.

It will work for all types of bakeries including retail bakeries, wholesale bakeries, mobile bakeries selling out of food trucks and Slip Stream trailers, sandwich shop/bakery combos and mail-order bakeries. It has also worked for all types of niche bakeries ... whether you want to do cupcakes, cakes, pies, croissants, cookies, brownies, cinnamon rolls, pastries, artisan breads and so on, my techniques will work for you.

All you have to do is just follow my proven step-by-step procedures. By following my system, you can reach your goals through owning a successful bakery.

Your Life As A Successful Bakery Owner

Fast forward to the future. You've started your new bakery and you now make a comfortable living from it -- and you have the personal and professional freedom that you've always wanted. You are happy watching your customers enjoy your baking while you get rewarded with a good living. As you are running your new bakery, you know that everything is going to get even better and you'll become even more successful.

Now, I want you to look back on yourself today. Considering that you now own a successful bakery -- and have a better life, aren't you glad that you took action today?


- Important Update

Please read the following disclaimer. Please be aware I am only offering the Bakery Guidebook at $67 as a limited promotion.

We can only guarantee the $67 promotional price until end of today (11:59PM ). After that I reserve the right to raise the price to the $97 and limit the number of copies available for sale. Order now so you don't miss out.




I won’t consider the purchase binding on your part until you've had the Bakery Guidebook for 90 days giving you plenty of time to put my procedures into action. If you are not 100% satisfied, I'll happily refund your money. Our ordering and fulfillment system works around the clock. Order right away even if it's 2:30AM.

Bakery Guidebook
Everyday Price At $97

Promotional Price: $67 limited time.

Purchase by and you're guaranteed the promotional price.

Get the Bakery Guidebook (e-book) now,
risk free – just $67

This is a one-time payment only.
No additional or hidden charges.

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Free Bonus Offer Expires At
11:59pm on

Order now and you will receive $54.94 in bonuses FREE!

These bonuses are valued at $54.94. When you order the Bakery Guidebook now, I will give them to you at no charge. I'm doing this to encourage you to open your own bakery right away. We need more "real" bakeries.

Please take a look at all of the bonuses below.

(DISCLAIMER: I reserve the right to completely cancel or extend this offer at my discretion.)

Get The Guidebook & Bonuses Here




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